Does Staging really make a difference?

When it comes to selling a home, first impressions matter. In today's competitive real estate market, staging a home has become a crucial step in maximizing its potential and attracting potential buyers. From faster sales to higher selling prices, the benefits of staging are undeniable. So, let's dive into the numbers and discover why staging can make all the difference.

Staged Guest Room from sold home in Laconia NH


1. Increased Visual Appeal:

According to a survey conducted by the National Association of Realtors (NAR), 83% of buyers' agents stated that staging a home made it easier for buyers to visualize the property as their future home. When potential buyers can envision themselves living in a space, it increases their emotional connection and makes them more likely to consider making an offer.


2. Faster Sales:

Homes that are professionally staged tend to sell faster than those that are not. The Real Estate Staging Association (RESA) reports that staged homes spend 73% less time on the market compared to non-staged homes. Time is of the essence when it comes to selling a property, and staging can significantly reduce the time it takes to find a buyer.


3. Higher Selling Prices:

Staging is not just about making a home look good; it can also have a direct impact on the selling price. RESA found that homes that were staged before listing sold for an average of 6% to 20% more than their non-staged counterparts. Investing in staging can yield a higher return on investment and potentially lead to a more profitable sale.


4. Online Presence and Marketing:

In today's digital age, the majority of home buyers start their search online. Having professionally staged photos of a property can significantly enhance its online presence and attract more potential buyers. According to a study by the NAR, 97% of buyers' agents believe that good-quality photos are essential when marketing a home. Staging ensures that the property looks its best in online listings, increasing the chances of attracting interested buyers.


5. Competitive Edge:

Staging a home gives it a competitive edge in the real estate market. It helps the property stand out from the competition and leaves a lasting impression on potential buyers. In fact, 29% of sellers' agents reported an increase in the dollar value offered by buyers for staged homes, as per NAR's survey. By presenting a well-staged home, sellers can differentiate themselves and potentially receive higher offers.


The statistics speak for themselves - staging a home for resale matters. From enhancing visual appeal to reducing time on the market and increasing selling prices, staging offers numerous benefits for sellers. It helps create an emotional connection between buyers and the property, increases online visibility, and gives a competitive edge in the market. So, if you're planning to sell your home, consider the power of staging and unlock its potential for a successful sale. Remember, first impressions are lasting impressions, and staging can make all the difference.


If you have been considering selling your home but don’t know where to start or who to talk to, I would be happy to refer you to a trusted local realtor in the New Hampshire area and work with you to get your home ready for resale.

Marcie Kazanowski

Marcie is a Certified Interior Decorator, Certified Home Staging Professional and passionate Home Organizer. Owner of Homey NH LLC, Marcie works with clients to declutter and organize their possessions while making their home visually pleasing with well thought-out design.

https://www.homeynh.com
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